SUSTAINABILITY

SUSTAINABILITY

Blue jeans are about taking a stand.

 

And for us, it is about “being the change you want to see in the world”.

That’s why at Naveena, denim production is not “business as usual”.

Inspired by nature and giving back to nature, we constantly strive for denim “we are proud to offer” and to contribute to creating and promoting an ethical, sustainable and eco-friendly textile & apparel industry.

From concept to reality, from idea to impact, we are committed to push the boundaries of the denim industry while driving change for the benefit of society and a sustainable future.

Changing the denim industry is our small but significant contribution for changing the world.

PILLARS OF OUR

SUSTAINABILITY APPROACH​

SOCIETY

CREATING POSITIVE IMPACT WITH/FOR  STAKEHOLDERS

 

CSR

 

RESPECTFUL WORK ENVIRONMENT

 

THOUGHT LEADERHIP

 

TRANSPARENT GOVERNANCE

ENVIRONMENT

REDUCING OUR IMPACT ON ENVIRONMENT

 

RESPONSIBLE PRACTICES

SUSTAINABLE BUILDINGS AND OFFICES

ECONOMY

LEADING INNOVATION

SUSTAINABLE DESIGN

PRODUCT QUALITY

SUSTAINABLE MATERIALS & PROCESSING

Under Water

WATER MANAGEMENT

Our commitment to responsible and sustainable water use is enshrined in our water management policy, which focuses on efficient use through reuse and recycling.

 

We are currently treating 300k gallons daily which is all treated through our ETP plant. We are also reusing 30k gallons daily from our finishing mercerisation machine.

We are reusing more than 40% through RO plant on ETP. Our target is increasing this number to 80% by end of 2022.

ENERGY MANAGEMENT

The first step of our renewable energy plan comprises of a 300 KW Solar Energy Plant which will be sufficient for 12% percent of our energy needs.

Naveena Energy's 50 megawatts “Lakeside Energy”  Wind Power by project will provide renewable energy to more than 250,000 households in Pakistan by 2022.

And thanks to our SCADA monitoring system we optimize our energy use in real time.

Solar Energy
Image by Trisha Downing

RESPONSIBLE SOURCING

Our Responsible Sourcing Policy is a key element of our commitment to leadership in sustainability.

  • Cotton

  • BCI Cotton

  • Recycled Cotton through our own shredding plant

  • Organic cotton

Our supply chain partners

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COLLABORATIONS FOR
A SUSTAINABLE FUTURE

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CERTIFICATIONS

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© COPYRIGHT 2019 NAVEENA GROUP

ALL RIGHTS RESERVED.